The “Haare” is the great event in autumn for all hairstylists, make-up artists and nail designers. In 2009 the trade show and host of the Bavarian Championships presented itself with even more exhibitors, more space, a new Live-Styling – Lounge, a new action stage – and even more visitors. More than 14,100 professional attendees streamed into the Nuremberg Fair halls on both Tradeshow and Championship days – signifying a growth of more than 12 percent compared to the comparable previous event in 2007.
When thousand of hairstylists come together on two days there has to be something going on. Otherwise the discriminating crowd specializing in fashion, trends and styling would not even show up. But they come. And they are enthusiastic. “The “Haare” is once again the standard for what hairstylists want to see and experience through a trade fair and a championship,” says Andreas Popp, regional president of the guild. He puts emphasis on the high level of professionalism of the visitors and the excellent know-how of the presenters on the stages and the competitors of the championship. “We saw amazing skill and until the end there was full concentration. The Bavarian Championship has a reason to be the greatest of the German regional championships for hairstylists,” highlights Popp.
“The unique mix of shows, competitions, workshops, exhibits and professional information has once again been tremendously received by the visitors,” reports also Haare project manager Daniela Büttner.
She especially emphasizes the success of the new Live-Styling-Lounge, a salon exemplary outfitted, that sits right in the middle of the hustle and bustle of the fair. “Inspiration for the own business, that is what “Haare: offers masterfully,” says Büttner.